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CEO Sales Guide

Helpful resource for Presidents, CEOs, and Business Owners to understand the people, systems and strategies that impact sales and business growth

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    A Sales Manager’s Blueprint for Coaching and Accountability
    FEATURED ARTICLE

    A Sales Manager’s Blueprint for Coaching and Accountability

    In today's sales environment, leaders face unprecedented challenges—hybrid teams working across time zones, constantly shifting markets, and fierce ...

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    Sales Hiring as a Growth Strategy
    FEATURED ARTICLE

    Sales Hiring as a Growth Strategy

    Hiring great salespeople has never been more critical—or more challenging. The stakes are high. A single bad hire can cost your company more than ...

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    The 90-Day Sales Manager Playbook: How to Start Strong and Succeed
    FEATURED ARTICLE

    The 90-Day Sales Manager Playbook: How to Start Strong and Succeed

    As a new sales manager, your first 90 days will either set you up for success—or create challenges that you will need to fix down the road. Whether ...

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    Creating a Client Scorecard
    FEATURED ARTICLE

    Creating a Client Scorecard

    We have been working with a lot of our middle market clients lately on implementing or refining scorecards for sales or sales leadership roles. The ...

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    Intelligent Conversations
    Sales Techniques
    What Do Driving Instruction and Sales Coaching Have in Common?

    My middle daughter just got her learners permit, so I’ve been spending a lot of terrifying time in the ...

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    Is Your Sales Organization Ready For Topgrading?
    Sales Hiring
    Is Your Sales Organization Ready For Topgrading?

    If your leadership team understands that the Company’s most valuable asset is its people then the answer ...

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    Free Sales Seminar - The Ultimate Sales Call
    Sales Hiring
    Free Sales Seminar - The Ultimate Sales Call

    There are only a few seats remaining for our upcoming free seminar, "The Ultimate Sales Call, Five ...

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    Focus on Sales Activity
    Sales Process
    Focus on Sales Activity

    I enjoyed reading another great post by Anthony Iannarino last week, The Case for Activity Goals and ...

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    Intelligent Conversations
    Qualification & Discovery
    Effective Sales Listening

    The first thing a sales person needs to do to listen more effectively is to stop talking. We've all ...

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    Sales Winners and Sales Losers
    Sales Techniques
    Sales Winners and Sales Losers

    Top producing sales people understand that every sales win - just like every sales loss - is temporary. ...

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    Are You Selling Price or Building the Case for Value?
    Qualification & Discovery
    Are You Selling Price or Building the Case for Value?

    Many sales people struggle with how to handle pricing objections because they fail to build the case for ...

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    Sales Advice From Mr. Spock - Use Emotion Not Logic
    Qualification & Discovery
    Sales Advice From Mr. Spock - Use Emotion Not Logic

    Sales people who use logic to convince their prospects make selling a lot harder than it needs to be. ...

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    Increase Sales By Focusing Your Prospecting Efforts
    Prospecting
    Increase Sales By Focusing Your Prospecting Efforts

    When a sales person is struggling one of the first questions we ask is "how many people are on your ...

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    Sales Systems and Super Bowl Champions
    Prospecting
    Sales Systems and Super Bowl Champions

    What a great Super Bowl game last night! As a lifelong Green Bay Packers fan it was especially sweet. Do ...

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    Does Your Attitude Support Sales?
    Prospecting
    Does Your Attitude Support Sales?

    "Ability is what you are capable of doing. Motivation determines what you do. Attitude determines how ...

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    Talk Less to Increase Sales
    Sales Techniques
    Talk Less to Increase Sales

    A recent article in the Wall Street Journal looked at which NFL announcers are the chattiest. They ...

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    Cold Call Strategies – How to Overcome Your Sales Call Reluctance
    Prospecting
    Cold Call Strategies – How to Overcome Your Sales Call Reluctance

    Believe it or not, there are sales people who absolutely thrive on making cold calls. But for most of us ...

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    Sales Accountability Plan for 2011
    Professional Development
    Sales Accountability Plan for 2011

    In working with sales professionals for the past 21 years – as a business consultant and sales force ...

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    Keeping Your Sales Role Balanced
    Qualification & Discovery
    Keeping Your Sales Role Balanced

    Do you remember the last time you closed a big deal? Or maybe you closed two or three in a row, on the ...

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    Sales Tips - Voicemail Strategies
    Prospecting
    Sales Tips - Voicemail Strategies

    Are you frustrated by voicemail? Do you ever feel like your sales calls are getting screened? If you’re ...

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    Handling Sales Objections with “Yes and…” Instead Of “Yes but…”
    Qualification & Discovery
    Handling Sales Objections with “Yes and…” Instead Of “Yes but…”

    How often do you respond to a prospect’s objection with “Yes, but…” and turn an intelligent conversation ...

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