Be ruthlessly efficient when screening sales candidates.  Many sales managers get bogged down looking at stacks of resumes trying to find the needle in the haystack.  Eventually they get frustrated and simply pick one, pushing aside any prerequisites they had established before entering the hiring process.

Successful sales managers who consistently produce strong recruiting results over time have found ways to streamline their screening process.   A 5-minute phone conversation, done correctly early in the screening process can tell you far more about a candidate than the many exaggerations and puffery found on most resumes. 

For more information on how a well crafted phone screen can help your business I will be holding an upcoming webtrack with more in-depth information on “Hiring a Sales Superstar.”  This program will consist of a one hour webinar, followed by 21 days of reinforcement through short e-mails.   By following the crucial tips I have outlined and attending this webtrack, the speed with which your first success will come may completely surprise you.  For more information on “How to Hire a Sales Superstar” please sign up for our upcoming webinar.